@book { Marketingstrategiesineducationpublishedinrussian, title = "Marketing strategies in education (published in russian)", author = "Olga {Frik} and Alexander {Kovalev} and Tatyana {Ivashkevich} and Vasiliy {Kovalev}", year = "2014", publisher = "Anchor Academic Publishing", address = "Hamburg, Germany", url = "https://m.anchor-publishing.com/document/312796" }