TY  - BOOK
AU  - Shadma Shahid
AU  - Rahela Farooqi
PY  - 2015
CY  - Hamburg, Germany
PB  - Anchor Academic Publishing
SN  - 9783954899692
TI  - The World of Retailing: An Overview of Retailing & Indian Retail
UR  - https://m.anchor-publishing.com/document/304314
N2  - Retailing has been practiced from the early years of mankind in the form of barter to the current technologically sophisticated e-tailing in the 21st century. In any format, retailing involves the sale of goods and services to the final consumer. The forms of retailing are bricks-and-mortar stores, non-store bases, or a combination of a store and a non-store base. The assortment of goods in these businesses is planned, purchased, and presented by the retailer for the convenience of the consumer. The objective was to gain a deeper understanding into the world of retailing, its formats, store image and current trends occurring in the retailing sector and we visualized that this exercise would provide credible insights into business metrics and processes that run the industry today.  We looked further to rediscover Indian retail, an industry that has burgeoned at high velocity. It will help in identify improvement opportunities for tomorrow and lead us towards future excellence in the growing retailing sector.
KW  - Retail Busines, Store Choice, Retail Format, Indian Retailing, India
LA  - English
ER  -